We make it, spend it, and have it. We waste it, save it and invest it. I often wonder why we use the same words to describe our actions around the twin enablers of time and money. Despite the similarities there is such a glaring distinction - time is not replenishable, and we don’t know when it’ll run out. As for money? Well that’s something we have control over – if we choose to.
Counter-intuitively it often requires spending or investing money to make it. Investing is not just reserved for monetary assets like shares and property. We also invest in ourselves - human capital. Just like when we invest time in our family and friends and the pay-off is closer, happier relationships, investing money in human capital gives a reward. But here I want to talk about investing in ourselves to generate a more measurable return, like when we invest in monetary assets. About how it can translate into dollars.
And this is where there can be a problem with the shift to thrift – the bunkering down to minimalism. While I’m absolutely in agreement with proactive choices on where we spend our money and not wasting it, in controlling our expenditure, in having discipline and budgeting, there is an unforeseen flip side if we go to the extreme - we can end up by suffocating our golden-egg-laying goose!
In our personal income and expense equation, we shouldn’t focus purely on quelling the expense side to increase our net profits. Control our spending, yes. But don’t forget our influence on the income side. Just as we can reduce expenses we can increase income. And we need to understand how we risk negatively impacting our generation of cash flow if we hold off investing in ourselves.
So how can spending become investing? Where should we be spending it? There are three main areas that can make all the difference.
Firstly, our brains - education. Acquiring new qualifications or rehoning our skills may be our best entrée into a new vocation if we have a career hiatus or have hit a glass ceiling. Yes it requires a leap of faith to back ourselves when we have reached a dead end, or are re-entering the work force after a break for childrearing. Make sure you do adequate research on the opportunities that are likely to become available from your new qualifications. The leap may well be worth it in the long term.
Secondly, our brawn - we need to look and feel a million dollars when we are aiming for the big time. Time to invest in a gym membership or yoga class. And forget the scuffed shoes, the ingrown toenails and the overdue highlights - impeccable grooming is paramount to creating the right impression and to nail that dream job. The confidence generated from your investment in a fabulous suit or haircut can often be the x-factor that sets you apart from the rest in a hotly contested job interview.
And thirdly, the home front - investing in domestic help and childcare is vital to free us up to take advantage of job opportunities. How can we focus on climbing the ladder when we’re chained to our ironing boards or locked into getting kids home for their nap-time? We can’t and, more importantly don’t want to, replace our parenting, but many humdrum activities can be outsourced with little impact on the quality of our home environment.
This investing is in the quest to elevate ourselves to the next level and to liberate us to explore new opportunities. It is about believing in ourselves and our ability to create an economically viable asset in our future earning capability. So even though it may sound contradictory, let’s spend so we can save, invest so we can make.